TOMS / CLASSIC 101

In just four short years, Toms has managed to revolutionize the way business can coexist with philanthropy.  The company recently sold its one millionth pair of shoes, and through its One-for-One mission, it gave away its one millionth as well.

Building on its success, Toms announced last week that it’s expanding its One-for-One mission.  The company has launched an eyewear line, and for each pair of sunglasses sold, it will provide eye care to a person in need.

The eyewear line currently includes two mens models, the Classic 101 and 301, based on the iconic wayfarer and aviator designs respectively.  Each is available in a variety of color combinations.  We prefer the 101s in black frames and smoke gray lenses.  Here’s a closer look at them.

To learn more about Toms and how its new eyewear-based One for One movement works, visit the company’s website.  You can also follow Toms on Facebook and Twitter.

$135

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