7 DIAMONDS / KELSO SELVEDGE
If you’re on the hunt for a new pair of go-to jeans for the fall, you should take a look at 7 Diamonds, a label you wouldn’t generally associate with denim.
7 Diamonds has long been famous for its shirts, but with its Fall Collection, the label is making a push to broaden itself with offerings that include knit cardigans, wool coats, leather jackets, knits, and yes, even denim.
The Kelso is a selvedge straight leg without frills. It’s a simple and rugged pair of jeans that looks good, fits well, and is ready to go to work. We prefer the darkest shade, but the Kelso comes in two lighter shades as well. Take a closer look.



To learn more about 7 Diamonds, visit the label’s website. You can also follow 7 Diamonds on Facebook and Twitter.
$179 (ships later this month)
7 Diamonds on LOSANGELIST:
COHESIVE & CO. / FALL 2011
There is lots to love about Fall besides playoff baseball and the start of the NFL season, like all the new collections coming out from our favorite local labels.
One Fall collection in particular that we’re quite taken with is from Cohesive & Co., an unassuming menswear label that mixes classic and modern with ease.
Cohesive & Co. has a distinct against-the-grain edge, deftly worked into traditional looks. And the label’s wares are very well-made, making them comfortable and long-lasting.
Here’s a closer look at Cohesive & Co.’s Fall 2011 collection.




To learn more about Cohesive & Co., visit the label’s website. You can also follow Cohesive on Twitter and Facebook.
THE GENERAL’S SURPLUS / PORT NOONAN YACHT CLUB TEE
The General’s Surplus comes to us from the endless imagination of the geniuses at Ted Perez + Associates, a renowned digital ad agency based in Venice.
Ted Perez, the agency’s namesake and fabled patriarch, is the stuff of legend. Sadly, his mythical exploits finally caught up with him when he went missing in Ciudad Juárez while attending Dia de los Muertos festivities.
But the agency bravely carries on, and when its talented employees aren’t busy with their primary trade, they produce witty and amusing apparel for The General’s Surplus.
Our favorite from the collection is the Port Noonan Yacht Club. It’s a hilarious must-have. We’re convinced it will one day be as iconic as the tuxedo-tee. Just throw on the Port Noonan and slip on a pair of boat shoes, and you’re all set to rule the ocean currents while sipping a gin and tonic. Here’s a closer look.



The General’s Surplus has graciously extended an offer to LOSANGELIST fans. Just use the promo code LOSANGELIST for 20% off anything in the store.
To learn more about The General’s Surplus, and see the General’s other offerings, visit the label’s website. You can also follow it on Facebook and Twitter. Visit Ted Perez + Associates to learn more about the agency.
$25 (use promo code LOSANGELIST for 20% off all items)
LAUNDERETTE / MONTE CARLO
Launderette isn’t a typical clothing label. It’s more like a curated collection of items that its owners like to wear. Run by husband-and-wife Keith and Leslie Paugh and their good friend Karl, the small company designs and produces very limited runs of its collections, which are all locally made.
Launderette has the subtle hint of a bygone era, when people dressed more formally even for casual activities.
Our favorite from the company’s collection is the Monte Carlo bow tie. The slim shape and the emerald green and navy stripes make for a sharp, dashing combination, and instantly add polish to any summer look.



To learn more about Launderette and see its other offerings, visit the label’s website. And if you need help figuring out how to tie a bow tie (there’s no shame in admitting it!), all you have to do is watch this very cool video Launderette produced and you should be all set.




